I couldn’t let this week’s blog go by without a comment on what I got up to this past weekend. In fact, as I think about it there are a number of messages that I will convey to you based on this experience over the next few weeks. Anyway, I attended the Rolling Stone’s 14 Australia tour performance in the Hunter Valley, NSW and oh, what a show. 20,000 people of all ages and generations rocked to the music that…
How often do you hear yourself saying that you need your CA to do something different, that you need more New People in your practice, that you need more time or any number of pleas of neediness? There is a direct relationship between needing and having. I think that the more we need, the less we are capable of having. The greater your need for anything, the less you will have of that which you ‘need’. Whether it is in…
“Excellence can be attained if you…. Care more than others think is wise. Risk more than others think is safe. Dream more than others think is practical. Expect more than others think is possible.” – Jim Gentil Here’s the fourth comment on Jim Gentil’s quote on Excellence. I suggest that if you take the time over the next week to focus on each of these statements you will see major changes occur for yourself and your practice. Expecting more than…
“Excellence can be attained if you…. Care more than others think is wise. Risk more than others think is safe. Dream more than others think is practical. Expect more than others think is possible.” – Jim Gentil This week we continue to dissect the above quote on excellence. This line which reads “Dream more than others think is practical” causes us to think about the power of big dreams. Big dreams are what build big practices and big businesses. Lofty…
This is a series of thoughts addressing the theme of excellence based on a famous quote from Rita Mae Brown, the American novelist and activist. She stated that “You cannot invest your life’s spirit into a compromise” and over the next few weeks I want to visit some of the key components of this viewpoint and how it relates to your practice. Theme – Willing to share themselves with others Everything that you think you have to hide from a…
This is a series of thoughts addressing the theme of excellence based on a famous quote from Rita Mae Brown, the American novelist and activist. She stated that “You cannot invest your life’s spirit into a compromise” and over the next few weeks I want to visit some of the key components of this viewpoint and how it relates to your practice. Theme – Design a system that keeps you in integrity On the back of last week’s discussion on…
We are currently reflecting on where the people you serve are at in their journey relative to chiropractic. We are visiting the various types and suggesting a few thoughts on how to develop and graduate the type to the next level. Last week we spoke about the Advocate and this week we look at… Raving Fans These people are very few in numbers in most chiropractic practices. They scour the countryside for people to join your flock. In their eyes…
We are currently reflecting on where the people you serve are at in their journey relative to chiropractic. We are visiting the various types and suggesting a few thoughts on how to develop and graduate the type to the next level. Last week we spoke about the Members and this week we look at… Advocate This person sees the world through chiropractic lens and becomes increasingly more educated on natural health and lifestyle. This person is willing and able to…
We are currently reflecting on where the people you serve are at in their journey relative to chiropractic. We are visiting the various types and suggesting a few thoughts on how to develop and graduate the type to the next level. Last week we spoke about the Patients and this week we look at… Member This stage is the crossover point between the allopathic, therapeutic, control and management style of care and the chiropractic, generative, choice driven care. The practice…
We are currently reflecting on where the people you serve are at in their journey relative to chiropractic. We are visiting the various types and suggesting a few thoughts on how to develop and graduate the type to the next level. Last week we spoke about the Prospects and this week we look at… Patients This person surrenders himself or herself to your care. This is a passive style of care. The person sees himself or herself as subservient to…
We are currently reflecting on where the people you serve are at in their journey relative to chiropractic. We are visiting the various types and suggesting a few thoughts on how to develop and graduate the type to the next level. Last week we spoke about the suspects and this week we look at… The Prospect This is the shopper. The person who is in the market for what you have to offer but they don’t know a lot about…
It’s useful to reflect on where the people you serve are at in their journey relative to chiropractic. There are a number of different ways of classifying the level of commitment that people have in your practice. Over the next few weeks we will visit the various types and suggest a few thoughts on how to develop and graduate the type to the next level. The Suspect This is everyone out there who has not indicated interest is what you…
