Information is potential power and it behooves every chiropractor to constantly upgrade his/her knowledge and understanding of the data available. That is why chiropractic books are so important. Getting great information on chiropractic for you and your practice members can be a mission. We are always happy to recommend chiropractic books and other resources if you are after information. In chiropractic we are extremely fortunate in that our forefathers took the time to lay down some tenants and principles by…
Let your walls ‘talk’. Chiropractic posters are an important part of your practice member communication program. They are working for you 24/7 as long as someone is viewing them, so make sure that the messages they are conveying are consistent with the purpose of your practice. The Two Types of Chiropractic Posters You Need There are two types of posters, the concept posters that give a feel good energy in a message that communicates an aspect of chiropractic philosophy. The…
Internal marketing in a chiropractic practice depends on providing information, which is often quite generic and then personalizing that information, which is very individual. We can deliver generic information easily through the use of a chiropractic DVD. Once the practice member has the general information, we provide them with the personalised information. The Journey Chiropractic DVD At Quest we employ the metaphor of a Journey to convey to people the fact that who they are today is a product of…
Are you considering Quest Coaching services? Our very first step is to run office evaluations. We run this evaluation to find out the strengths and the weaknesses of your practice to provide advice. If your not ready to make the coaching leap but want to evaluate your practice, we have a few tips for you. Evaluating your practice will help you analyse and make the adjustments you need. What we analyse in a Office Evaluations What has been the most…
Are you considering chiropractic practice sales? Maybe you are thinking of moving on to bigger and better things and want to buy or sell a practice. Great news! Our team has years of experience in this area. You might be confused on where to start. There are so many things to consider. Is this the right choice for you? Where do you want to locate? What about your current practice members? To help you answers some of the questions you…
Sometimes we find ourselves in a conflicting situation and we wish that we had someone to bounce ideas off. You may be a chiropractic associate practice or locum with a difficult principal or team member to deal with. You may be a practice principle with a challenging associate or locum to deal with. We love hearing from chiropractors in these conflicting situations and helping them resolve their issues. An associate practice can be heaven or hell, we know plenty of associate…
We all have life challenges. The opportunities that we often encounter in life can come cloaked in a negative disguise. I know, you have probably heard this all before. You are probably thinking it is easier said than done when it comes to taking a life challenge and creating an opportunity. But, you are likely to read this article to find out if we have the key to your challenges to open the door of opportunity. Guess what? Great News!…
Having trouble explaining the chiropractic journey to new and existing practice members? Each of your practice members absorbs information differently. Words can be confusing and go in one ear and out the other. Many people need a combination of visual and verbal. Chiropractic charts and posters are a great way to deliver information to your practice members in a simple, easy to understand way. What do your walls say to practice members? Apart from being great tools for delivering information….