Do you (or a Chiro you know) think that by really knowing everything there is to know about a technique, practice success will follow? It sounds logical but it’s a mistake because technical excellence alone is not enough to get you there.
Unfortunately your clients don’t care about your technique. That’s why you may be struggling with practice members who drop out before their time or are confused about (or don’t stick to) their care plans. Instead of hyper-focussing on the clinical details, learn from nature and start working with the 4 interdependent parts of your brain.
We call this process the “Brain Based Practice” and we’re releasing the free training over in our group this week.
When you do this you’ll notice improvement in these areas:
#1 Instead of practice members dropping out before their time they have a specific care protocol to follow (& they do it!)
#2 Instead of the practice having to be constantly ‘pumped” with new people – you innovate, scale and ascend of your business easily The bonus offshoot we regularly hear about is instead of your team members making processes up as they go you have a specific procedure for every activity so everyone is clear on what is the next step!
So, the next time you find yourself going down a technique ‘rabbit hole’, stop and assess where you are not using certain brain based behaviours. If you do that, the results will be way out of proportion to the extra little bit of effort that you put in.
So if you want to get our guide to a Brain Based Practice click here.
